Sponsorships

Tara Kirk and Amanda Beard Help Out Wildlife Campaign

What do Carmelo Anthony, Jackie Chan, Maurice Greene, Tara Kirk and Amanda Beard all have in common?  All have achieved a level of celebrity status that an organization called “Wild Aid” believes will help get its message across.  While Beard and Kirk might be rivals in the pool (both breaststrokers) the two teamed up with […]

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Michael Klim Stays on Sponsorship Train

It has been impressive how stars like Ian Thorpe and Michael Klim have been able to stay in the spotlight even after retiring from swimming.  With the exception of maybe Mark Spitz, most American stars seem to have a little more trouble maintaining their stardom soon after their career is done.  Just as Ian Thorpe has helped […]

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David Cromwell Signs With TYR Sports

TYR has added another star to its growing roster of high caliber, hard working swimmers. The latest signing is none other than Timed Finals’ own David Cromwell. Cromwell has blasted onto the elite swimming scene in a major way over the past six-plus months. He is ranked eighth and ninth in the […]

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Larsen Jensen Signs with TYR - Brings New, Unique Representation to the Sport

As we mentioned Tuesday, Larsen Jensen has signed with TYR in the push towards Beijing. TYR has continually, without as much fanfare as other companies, built an incredibly impressive list of athletes on its roster, and the Jensen signing is no different. TYR appears to be the distance swimmer’s swimwear of choice (on […]

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Larsen Jensen Signs With TYR Sports

We have received confirmation and are awaiting a press release scheduled for later in the week (Jensen is already listed on TYR’s website) that will signal the official public announcement that TYR Sports has signed Olympic silver medalist in the 1500m freestyle from Athens, Larsen Jensen. Jensen joins a growing list of impressive swimmers […]

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Midea Group Signs Mega Deal With China Swimming

At the recent Chinese Swimming Nationals only five men met qualification standards in the swimming pool. On the women’s side there was a qualification standard met in every event, but in terms of battling the world’s elite swimmers, there is still improvement to be made on both sides of the coin. Now both the […]

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Ian Thorpe No Longer Has Greatest Sponsor Appeal

Swimming and Australia go together like peas in a pod, but apparently the novelty of Ian Thorpe is finally wearing off. For six years Ian Thorpe has been the biggest thing to hit Australia since vegemite when it came to sponsorships and marketability. Now, that has changed.

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Exclusive Interview: Shootin the Breeze with Tom Jager

When you think of sprint freestylers two words should immediately come to mind: “Tom” and “Jager.” The former World Record holder in the 50m freestyle for a decade and American Record holder in the 50 yard freestyle until this year’s NCAA Championships broke barriers like it was his job, in fact, he was one of […]

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Are the Olympics For Professionals or Amateurs?

Visa announced yesterday, the addition of seven athletes to its Team Visa including swimmer Rick Say. Say will join Brent Hayden who is already a member of Team Visa. In a press release, Visa says that the athletes will receive long-term support - both through direct financial support and access to veteran Olympic mentors. […]

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South African Swimming Once Again Makes Headlines, the Wrong Ones

There is of course the old saying “there is no such thing as bad publicity,” and in the case of South African Swimming, they better hope so. The organization that brought us the Ryk Neethling controversy, who in my opinion was basically criticized for wanting to train with the best in the world, is […]

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Laure Manaudou Continues to Cash In

Perhaps some swimmers could take lessons from Laure Manaudou when it comes to cashing in on swimming success. She has just announced a deal with French Billionaire Francois Pinault (who owns or has had a stake in companies such as Converse, Samsonite, Christie’s Auction House, and many others). You may know Monsieur Pinault’s […]

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Kara Lynn Joyce Signs Six Year Deal With Speedo

Speedo® announced, today, a six-year contract with Kara Lynn Joyce. One of the top female sprinters in the world, Joyce represented the United States at the 2007 FINA World Championships this past week in Melbourne. The agreement with Speedo, which runs through 2012, is designed to support Joyce’s career goals both in and […]

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Megan Jendrick Re-Signs With Speedo Through 2009

Megan Jendrick recently inked a deal that extends her apparel contract with Speedo through 2009. Jendrick, winner of two gold medals at the Sydney Olympics, has been with the company since early 2000. Jendrick is currently in Melbourne, preparing for the women’s 200 breaststroke at the World Championships.

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Leisel Jones Partners with Tag Heuer

Joining the likes of Tiger Woods, Maria Sharapova and Brad Pitt, Australian wunderkind Leisel Jones has signed what is rumored to be a seven-figure deal with watch maker TAGHeuer.
The deal adds to Jones’ stable of sponsors which include two major endorses in the world’s top swimwear company, Speedo, and breakfast food company Uncle Toby’s.

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Park Tae-hwan Signs US $3.2 Million Sponsorship Deal

This one goes into the WOW category.
It was announced yesterday (Korean time) that Park Tae-hwan signed a two-year sponsorship contract with Speedo on Tuesday.
The two sides declined to disclose the value of the contract, only saying that the money will be spent on Park’s training and other expenses for participation in swimming competitions abroad.
Well, today […]

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